The official Vatican Radio for the first time in its history, will start broadcasting a promotional message. This is the German agency DPA reported the Director of the radio priest Federico Lombardi (Federico Lombardi).
As an advertiser's Book Radio Vatican chose the Italian company Enel, which is one of the largest electricity producers in the world and the largest supplier of gas to Italy. Short spot Enel heard Vatican Radio broadcast July 6, 2009 and will be the first in the history of the station, which began broadcasting in 1931.
"We are extremely proud that the Vatican Radio, which listens to a huge number of people, has chosen our company as the first advertiser", - said Chairman of the Board of Directors of Enel, speaking at a press conference at the Vatican.
Vatican Radio, the founder of which is the Italian radio and entrepreneur Guglielmo Marconi (Guglielmo Marconi), broadcasts in 47 languages. Programs station broadcast on shortwave and medium wave and FM-band.
Also, the Vatican radio you can listen online. In addition, together with the Vatican Television Center station has launched a video-broadcasting. Whether the Vatican Radio in the near future to work with other advertisers, so far unknown.